FUEL Business School, Pune- PGDM Course

PGDM Program Structure

Marketing Specialization Program Structure

Semester	Option	Course	Type	Credit	CCA	TEA	Final Marks
SEM-1	All	Marketing Management	GC101	3	50	50	100
		OB&HRM	GC102	3	50	50	100
		Operations & Supply Chain Management	GC103	3	50	50	100
		Accounting for Business Decisions	GC104	3	50	50	100
		Legal & Business Environment	GC105	3	50	50	100
		Managerial Economics	GC106	3	50	50	100
		Business Analytics & AI Fundamentals	GC107	2	25	25	50
		Basics of Entrepreneurship	GC108	2	25	25	50
		Business Communication	GC109	2	25	25	50
		Design Thinking	GC110	2	25	25	50
			10	26	400	400	800
SEM-2	All	Business Research Methods	GC201	3	50	50	100
		Financial Management	GC202	3	50	50	100
		International Business Environment	GC203	3	50	50	100
		Aptitude Proficiency	GC204	2	25	25	50
	All	Consumer Behavior	SC205M	3	50	50	100
		Product and Brand Management	SC206M	3	50	50	100
		Integrated Marketing Communications	SC207M	3	50	50	100
	Any 3	Sales and Channel Management	SE208M	2	25	25	50
		Digital Marketing	SE209M	2	25	25	50
		Retail Marketing	SE210M	2	25	25	50
		Marketing of Financial Services	SE211M	2	25	25	50
			10	26	400	400	800
SEM-3	All	Strategic Management	GC301	3	50	50	100
		Decision Science	GC302	3	50	50	100
		AI for Business Applications	GC303	3	50	50	100
	All	Internship I	SC304F	8	50	150	200
		Strategic Marketing	SC305M	3	50	50	100
		Services Marketing	SC306M	3	50	50	100
	Any 4	Marketing Analytics	SE307M	2	25	25	50
		Contemporary Market Research	SE308M	2	25	25	50
		Business to Business Marketing	SE309M	2	25	25	50
		Luxury Marketing	SE310M	2	25	25	50
		Marketing of IT& ITES	SE311M	2	25	25	50
		Tourism & Hospitality Marketing	SE312M	2	25	25	50
			10	31	400	500	900
SEM-4	All	Industry Research	GC401	8	150	50	200
	All	Green Marketing	SC402	3	50	50	100
	Any 4	Corporate Communications & Reputation Management	SE403M	2	25	25	50
		Marketing to Emerging Markets and Bottom of the Pyramid	SE404M	2	25	25	50
		International Marketing	SE405M	2	25	25	50
		Rural & Agriculture Marketing	SE406M	2	25	25	50
		Retail Analytics	SE407M	2
		Services Operations	SE408M	2
			6	19	300	200	500
		Grand Total	26	102	1500	1500	3000

Finance Specialization Program Structure

Semester	Option	Course	Type	Credit	CCA	TEA	Final Marks
SEM-1	All	Marketing Management	GC101	3	50	50	100
		OB&HRM	GC102	3	50	50	100
		Operations & Supply Chain Management	GC103	3	50	50	100
		Accounting for Business Decisions	GC104	3	50	50	100
		Legal & Business Environment	GC105	3	50	50	100
		Managerial Economics	GC106	3	50	50	100
		Business Analytics & AI Fundamentals	GC107	2	25	25	50
		Basics of Entrepreneurship	GC108	2	25	25	50
		Business Communication	GC109	2	25	25	50
		Design Thinking	GC110	2	25	25	50
			10	26	400	400	800
SEM-2	All	Business Research Methods	GC201	3	50	50	100
		Financial Management	GC202	3	50	50	100
		International Business Environment	GC203	3	50	50	100
		Aptitude Proficiency	GC204	2	25	25	50
	All	Corporate Finance	SC205F	3	50	50	100
		Direct Taxation	SC206F	3	50	50	100
		Commercial Banking	SC207F	3	50	50	100
	Any 3	Security Analysis and Portfolio Management	SE208F	2	25	25	50
		Forex and Treasury Management	SE209F	2	25	25	50
		Financial Analysis using Excel	SE210F	2	25	25	50
		Principles of Insurance	SE211F	26	25	25	50
			10	26	400	400	800
SEM-3	All	Strategic Management	GC301	3	50	50	100
		Decision Science	GC302	3	50	50	100
		AI for Business Applications	GC303	3	50	50	100
	All	Internship I	SC304F	8	50	150	200
		Investment Banking	SC305F	3	50	50	100
		Project Finance	SC306F	3	50	50	100
	Any 4	Financial Risk Management	SE307F	2	25	25	50
		Equity Research	SE308F	2	25	25	50
		Equity Derivatives	SE309F	2	25	25	50
		Financial Services	SE310F	2	25	25	50
		Retail Banking	SE311F	2	25	25	50
		Rural and Micro Finance	SE312F	2	25	25	50
			10	31	400	500	900
SEM-4	All	Industry Research	GC401	8	150	50	200
	All	Sustainable Finance	SC402	3	50	50	100
	Any 4	Behavioural Finance	SE403F	2	25	25	50
		Indirect Taxation	SE404F	2	25	25	50
		International Finance	SE405F	2	25	25	50
		Financial Reporting & Analysis	SE406F	2	25	25	50
		Strategic Cost Managmemet	SE407F	2	25	25	50
		Fintech Lanscape & Architecture	SE408F	2	25	25	50
			6	19	300	200	500
		Grand Total	26	102	1500	1500	3000

05 // Testimonials

Voices of Our Supporters

Shri Narendra Modi

Hon'ble Prime Minister of India

"I am pleased to learn about the Bhoomi Poojan of FUEL Center of Excellence campus at Bhugaon, Pune. The creation of a new infrastructure brings with it fresh energy and inspiration. This initiative of FUEL to provide career guidance and impact skills to the youth is a noble one."

Mr. Ajay S. Shriram

Chairman & Sr. Managing Director, DCM Shriram

"I applaud your commitment towards encouraging and strengthening the youth of the nation. My best wishes to the entire team behind this initiative who have labored hard to convert a dream into a reality."

Mr. Mohit Malhotra

Chief Excecutive Officer, Dabur India Limited

"I would like to congratulate you and your team for the great work you're doing, and best wishes for the success of the FUEL."

Mr. Madhav Singhania

Deputy Managing Director & CEO, J.K. Cement Limited

"Many congrats on the launch of the FUEL. FUEL has come a long way under your leadership."

Ms Martina Merz

Cheif Executive Officer ThyssenKrupp AG

"You have impacted over 1 million young people since inception & are on your way to setting up the FUEL tech & entrepreneurship University. I feel overwhelmed & proud that I had the opportunity to join you along this journey. I would like to emphasize that I will always stay closely relate to FUEL & assure you my continuous support in your further journey."

Mr. C.P.Gurnani

MD & CEO, Tech Mahindra Limited

"FUEL has touched more than a million young lives through their work in education and skill development, making upskilling accessible to those who need it the most, the underserved and the underprivileged. I salute their efforts."

Mr. Prashant Kumar

MD and CEO Yes Bank

"FUEL has already transformed the lives of more than 10 lakh underprivileged youth across the country. As the organization continues its mission to empower today's youth with the newly founded FUEL, it has our full support. I believe our collaboration will drive positive change and inspire growth and innovation."

Mr. David J. Ranz

U.S Consul General, Mumbai

"The youth bulge only pays dividends if the young are educated, trained, and employed productively, which is why programs like FUEL are so vital to India's future."

Ms. Kathleen Ryan Muffson

Director, Global Corporate Citizenship & President, Pitney Bowes Foundation

"Over the past ten years, we understand that FUEL has helped more than one million youth to aspire to and achieve successful careers in India and beyond. Best wishes to FUEL towards their goal to impact ten million youth."

Mr. Shiv Khemka

Vice Chairman, Sun fa-graduation-cap

"Many congratulations on the launch of FUEL. It reflects true commitment, dedication, and belief in facing challenges on your social entrepreneurship journey."

Mr. Mahesh M. Mudda

Managing Director & CEO, NCCCL

"I would like to congratulate you and your team for the great work you are doing. One saying I have about fuel is, The boat doesn't cross the waves by fearing them, and those who try never lose. This captures the essence of perseverance and facing challenges head-on. Best wishes for thesuccess of the FUEL"

Mr. Dhiren Savla

Group Chief Information Officer, VFS Global

"Heartiest congratulations to FUEL founder Ketan Deshpande and Chief Mentor Santosh Huralikoppi on the inauguration. I am sure the entire FUEL team is beaming with pride as they achieve their goal today."

Mr. Ketan Patel

Managing Director - India Market, HP

"It is extremely heartening to note that FUEL has impacted the lives of underprivileged youths with futuristic skills and guided 10 lakh students across India since its inception in 2007. It's a commendable feat."

Shri Ved Mani Tiwari

COO and Officiating CEO, NSDC

"I wish you great success in realizing your vision for the youth of our nation, especially at a time when the need for reskilling and upskilling has never been more crucial."

Mr. Shailender Kumar

Managing Director, Oracle India Private Limited

"Initiatives like FUEL go a long way in helping our youth from all parts of India, giving access to education. It will play a key role in their own well-being and in nation-building."

Mr. Vivek Bhatia

Managing Director and CEO, Thyssenkrupp Industries India

"Initiatives such as FUEL are extremely important in engaging our youth and equipping them with the skills and capabilities needed to build a better future."

Ryan Rolansky

CEO, LinkedIn

"I admire the work FUEL is doing to empower 50,000 students in India through Linkedin Learning. Their efforts exemplify the potential that emerges when talent is given access to the right tools and networks. Together, we can unlock opportunities for all."

Dr. Kiran Patel

Indian-American Philanthropist Serial Entrepreneur & Cardiologist

"FUEL has been doing phenomenal work at the grassroots addressing education, Skilling and entrepreneurship needs for the underserved outh, not just in India but in Africa, Indonesia and few other locations. I wish to associate with FUEL in fulfilling my dream to impact globally and serve the society at large."

Ms. Ruchee Anand

Senior Director Talent and Learning Solutions, LinkedIn

"Congratulations to Ketan Deshpande and Santosh Huralikoppi and the entire Fuel team for transforming lives and reaching more than a million people."

Prof. Jaideep Prabhu

Author, Nehru Professor of Business and Enterprise, Judge Business School, University of Cambridge, UK

"FUEL has already reached over a million young people not only in India but in other countries like Uganda, Indonesia With this FUEL Institute, they will achieve even greater heights."

Dr. Gururaj Deshpande

Founder, Deshpande Foundation

"Ketan and Santosh have touched close to one million underprivileged young men andwomen in India, inspiring them to fall in love with problem-solving and providing the tools they need to achieve their dreams."

Dr. Jagdish Sheth

Padma Bhushan Awardee

"Ketan and Santosh's Future Skills initiative is critical for India's future, as it aims to train over 10 million people from underrepresented communities, unlocking their potential and transforming lives through skill development."

Shri. Raju Reddy

Entrepreneur, Angel Investor, Board Member, Flam

"Congratulations to Ketan Deshpande and Santosh Huralikoppi for the fantastic work they've been doing. This will be a significant milestone in their journey to create more economic opportunities for youth across India."

Dr. Gururaj Deshpande

Founder, Deshpande Foundation

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Course Details

PGDM

Course Overview

Post Graduate Diploma in Management (PGDM) is a two-year postgraduate programme that is designed to provide students with a comprehensive understanding of various business functions and develop their managerial and leadership skills.

Our PGDM programs will also focus on enhancing students' soft skills, communication abilities, and overall personality development. Workshops, seminars, and guest lectures will be conducted to develop leadership skills, teamwork, presentation skills, and interpersonal skills.

PGDM Program Structure

Marketing Specialization Program Structure

Finance Specialization Program Structure

General question & answer

05 // Testimonials

Voices of Our Supporters

Shri Narendra Modi

Mr. Ajay S. Shriram

Mr. Mohit Malhotra

Mr. Madhav Singhania

Ms Martina Merz

Mr. C.P.Gurnani

Mr. Prashant Kumar

Mr. David J. Ranz

Ms. Kathleen Ryan Muffson

Mr. Shiv Khemka

Mr. Mahesh M. Mudda

Mr. Dhiren Savla

Mr. Ketan Patel

Shri Ved Mani Tiwari

Mr. Shailender Kumar

Mr. Vivek Bhatia

Ryan Rolansky

Dr. Kiran Patel

Ms. Ruchee Anand

Prof. Jaideep Prabhu

Dr. Gururaj Deshpande

Dr. Jagdish Sheth

Shri. Raju Reddy

Dr. Gururaj Deshpande

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